“The average attention of a “millenial” is 8 seconds”.
Who said so? Well, a “millenial” of course! Not just any “millenial”. This attention-grabbing claim was made by an impressive young man who was a presenter at a conference I attended this week in London. Billed as a ‘disruptor’, (credit: Ilias Vartholomaios, Co-Founder of Owiwi) he spoke about the realities that those of us who identify with the 20th Century (I’m one) will have to come to terms with as we live out the remainder of our lives in the 21st.
Young people born after 1995 have not yet become part of the mainstream workforce. He informed us that, by the time they reach the age of 21 they will have spent (on average) 10,000 hours playing online games. As a comparator, that is pretty much the same amount of time an average US student will spend in high school between fifth grade and graduation, assuming a perfect attendance record.
So what? Continue reading